잡담2010/02/22 00:54

Erasing our innovation deficit


By Eric Schmidt
Tuesday, February 9, 2010; 10:14 AM

We can see it reflected in our search trends at Google: Too many people are out of work, and the fear of unemployment is changing the behavior of millions more. In the fall, searches related to back-to-school shopping and holiday travel bookings peaked weeks later than usual, as families put off spending as long as possible. At the same time, queries for payday loans have gone up a third in the past two years.

To spur job creation and alleviate the fear of unemployment, the United States will need to tackle what Commerce Secretary Gary Locke has called our "innovation deficit." We have been world leaders in innovation for generations. It has driven our economy, employment growth and our rising prosperity. But much of the cutting-edge research and development in key areas such as renewable energy now takes place outside the United States. There's a real chance that the "green Silicon Valley" will take root in Germany or China. We can't afford to let that happen.

Addressing the innovation deficit requires rethinking our innovation model. We can no longer rely on the top-down approach of the 20th century, when big investments in the military and NASA spun off to the wider economy. Now that the Internet has put abundant information and powerful tools in everyone's hands, innovation is often driven from the bottom up. The ideas that power our next generation of growth are just as likely to originate in a coffee shop as in the laboratory of a big corporation.


More than ever, innovation is disruptive and messy. It can't be controlled or predicted. The only way to ensure it can flourish is to create the best possible environment -- and then get out of the way. It's a question of learning to live with a mess.

First, start-ups and smaller businesses must be able to compete on equal terms with their larger rivals. They don't need favors, just a level playing field. Congress should ensure that every bill it passes promotes competition over protecting the interests of incumbents.

Second, encouraging risk-taking means tolerating failure -- provided we learn from it. If we want to be a leader in new industries such as green energy, we have to accept that some of our investments won't pan out. Show me a program with a 100 percent success rate, and I'll show you one with 0 percent innovation.

Third, we need to invest more in our knowledge base. The decision by Congress to double science funding last year was a big step in the right direction. Now we need to extend the R&D tax credit so businesses can confidently invest in their future.

Fourth, information must become even more open and accessible. Government-funded research should be made public through "a Wikipedia of ideas," so entrepreneurs can harness ideas commercially. High-speed Internet access must be much more widely available. Broadband is a major driver of new jobs and businesses, yet we rank only 15th in the world for access. More government support for broadband remains critical.

Finally, we need to hang on to talented people. The best and brightest from around the world come to study at U.S. universities. After graduation, they are forced to leave because they can't get visas. It's ridiculous to export such talent to our competition.

We have everything else we need to climb out of the current morass. Right now, somewhere in the United States, someone is working at a kitchen table, in a dorm room or a garage, developing an idea that could not only create a new industry but could also just possibly change the world. If we provide the right environment, she'll do the rest.

The writer is chairman and chief executive of Google.

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잡담2010/02/18 18:44
안드로이드 진영의 개방성과

애플의 일관된 디자인을 보여주는 벤더사는 없을까 한다.

굳이 비교를 해야 한다면 HTC + 모토로라 + 삼성 + 등등 vs 애플 일까?

아무래도 전자의 경우는 공개된 OS 를 커스터마이징 하여 자신들의 모바일 기기에

적용하는 정책을 취하고, 후자의 경우엔 하드웨어와 소프트웨어를 일관적으로 한 회사에서

만들 수 있기 때문일지도 모르겠다. 아니면 스티브잡스 없음 과 스티브잡스 있음 의 차이인가?

기술개발에 대한 다양성은 안드로이드 진영의 손을 들어주고 싶지만,

애플쪽 머신은 보고 있으면 그저 설렌다.

내가 맥빠라서 그런 탓도 있겠지만, 애플의 디자인 전략은

'어머 이건 사야해'

수준을 넘어서 생활을 지배할 정도로 대단한 완성도를 가진다.

자잘한 판매 & 서비스 정책의 불만(없다시피한 A/S, 잦은 폭발, 추가 파츠의 상시구매 등)도

그 깐깐한 한국 사람들의 구매를 막긴 어려운 요소이다. (그렇지만 제발 개선이 되었으면 하는 부분이다.)

어느 쪽을 까는 것도, 칭찬하는 것도 아닌 좀 애매한 감상이 되어버렸는데,

그 만큼 각 진영의 장단점을 잘 살린 제품이 나오길 기대하는 것이다.

제발 우리나라도 안드로이드 폰 발매즉시 바로바로 나왔으면 ;ㅁ;
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잡담2010/02/11 00:04
약 10일간 캄보디아의 NPIC 와 다일공동체 등을 견학하고 왔습니다.

물론 앙코르와트와 앙코르 톰도 돌아보고 왔지요.

실제 봉사활동이라고 하긴 약간 부끄럽지만, NPIC 에선 컴퓨터 수리 및 그 지역 학생들과의 교류,

다일 공동체에선 배식, 애기들 목욕, 청소 등을 하는 등 나름 짧은 기간동안 여러 경험을 했습니다.

아직 일지가 정리되지 않아서 자세한 여행기는 추후 올릴 예정 입니다.

그곳과 한국은 약 30도 가량 온도차이가 나서 공항에서 기겁을 했는데, 오자마자 잘 돌아다니는것 보니

기후 변화에는 민감하지 않은 듯 합니다.



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